digital marketing

SEO

What Is SEO & Why Is It Important?

What Is SEO & Why Is It Important? As you begin to look for ways to market your business online, you’ve heard people say, “You need SEO.” If you’re new to digital marketing, you may not know what it is, or you may just think it’s adding keywords to your text. You may wonder if […]

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Give Your Content More Personality

Give Your Content More Personality

What would you do to get people to not just finish reading an article or watching a video, but have them click on the next one? A catchy title may bring readers to your website, but it’s the content that is there that will determine if they stay or bounce away. Here are 8 tips […]

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The Importance of Personal Branding

The phrase “personal branding” has become far more present in conversations, particularly in the business world. Everyone has a brand. From a handshake and a smile, people’s first impression of you stays with them. You want to make that moment count. How do you want them to view you? Answering that question is part of […]

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Instagram For Business

Utilizing Instagram for Business

Instagram is an online mobile photo-sharing, video-sharing and social network service that enables users to take pictures and videos and share them either publicly or privately. There are over 400 million Instagram users, which places it right behind Facebook. This means if your business is on Instagram, you have the opportunity to reach all of […]

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