For Swurlz Frozen Yogurt, a new frozen yogurt store with locations in Newtown and Bensalem, Media Components created a complete branding and identity package, including a logo, branding colors, store decor, business cards, door hangers, flyers, and t-shirts. Here are a few of our favorite elements of this project:
Logo Design
The most important branding element for any company, the logo for Swurlz was no exception. We created a logo that incorporates a fun, friendly font, clean, basic design with fresh and inviting colors that are evocative of the fresh flavors of yogurt Swurlz serves.
Graphic Design & Branding
We designed many elements for Swurlz, including a gorgeous wall wrap that guides customers around the store (above.) In addition, we created business cards and other marketing material such as door hangers, flyers, social media collateral, and even t-shirts (below)!
Custom WordPress Website Design
As the final point of branding and marketing, we created a custom WordPress website for Swurlz Yogurt, so that the owner can edit the pages without having to know how to code. The site features a light and colorful design to complement the other branding, and has useful information on flavors and toppings, coupons, locations and contact information.