Social Media

Optimize Your Content for Search Engines and Readers

Optimize Your Content for Search Engines and Readers

Your blog, website, and social media have a direct purpose: to reach potential consumers. Unfortunately, it’s not as easy as just putting something up there and waiting. You should optimize your content for search engines and for readers when they find your content. Not only does it make your content easier to find, according to […]

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SEO

What Is SEO & Why Is It Important?

What Is SEO & Why Is It Important? As you begin to look for ways to market your business online, you’ve heard people say, “You need SEO.” If you’re new to digital marketing, you may not know what it is, or you may just think it’s adding keywords to your text. You may wonder if […]

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Give Your Content More Personality

Give Your Content More Personality

What would you do to get people to not just finish reading an article or watching a video, but have them click on the next one? A catchy title may bring readers to your website, but it’s the content that is there that will determine if they stay or bounce away. Here are 8 tips […]

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The Importance of Personal Branding

The phrase “personal branding” has become far more present in conversations, particularly in the business world. Everyone has a brand. From a handshake and a smile, people’s first impression of you stays with them. You want to make that moment count. How do you want them to view you? Answering that question is part of […]

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Apple iOS 14.5 Update: Impact on Digital Marketing & Ecommerce Brands

Apple iOS 14.5 Update: Impact on Digital Marketing & Ecommerce Brands

For Our Clients, iOS 14.5, Apple will require users to provide explicit permission for apps to collect and share data. Big News For Digital Marketing Apple has now shared the release date of the iOS 14.5 update, along with updates to iPadOS, macOS, & WatchOS. Privacy is at the root of the update which Apple […]

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5 Digital Marketing Strategies To Grow Your Audience

There is no doubt that the Internet and social media controls our lives in today’s digital age. We go to “Google” for everything we need to know and know how to do and learn about today’s daily events from places like Facebook. So what does this entail for businesses? Creating and promoting content has never […]

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In-House VS Outsourcing your Social Media Marketing

In 2016, 78% of people in the USA had at least one social networking profile, and worldwide approximately 2.34 billion people use social media, a number which is predicted to increase to 2.95 billion by 2020. There is no denying that those are impressive statistics and that social media is an extremely useful tool in […]

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Social Media Marketing Trends 2017

[INFOGRAPHIC] Social Media Marketing Trends 2017

Based on events that happened in 2016 there’s a high probability that by the end of 2017 we’ll see some drastic changes in Social Media Marketing, be that a Crackdown on Fake News or a boost in VR Technology. We invite you to review our original Infographic about the Social Media Marketing Trends 2017.

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Should Your Business Use Facebook Live?

Have you posted a video on Facebook recently? Noticed an option to “go live”? Don’t freak out, that’s just one of Facebook’s upgrades this year, along with the new marketplace tab on the mobile app. Facebook Live allows people and pages to broadcast live video from anywhere with an internet connection, with most mobile devices. […]

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