Short-Form Videos

The Influence of Short-Form Video Platforms

The Influence of Short-Form Video Platforms

TikTok, Facebook, Instagram, and YouTube are in a battle for the short attention spans of users. While TikTok brought short-term video content to the mainstream, the craze started with Vine, which allowed users to access and upload short videos from their phones. What makes short-form videos so popular, and how can we use them in […]

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