Media Components Blog

Keyword Research There are many free tools available to conduct keyword research. Google’s AdWords researcher works well, as well as Wordtracker. Google also provides this tool to check out trends in keywords. Once you’ve found good keywords that relate to your business, focus on keywords that are low-competition. This means that if you search the […]

We’ve been blogging religiously since early in 2006 – for me it was a no brainer! Our target market are brides and grooms… our demographic are young, fairly affluent professionals – they were on MySpace (wow, blast from the past), they were the first on Facebook, to have smart phones and were pinning before most […]

For many community and religious centers, a website can be the most important tool to engage and inform the community. However, many of these organizations neglect their web presence – it’s not often that you’ll think of a synagogue website as an example of effective design and development. Media Components was excited to turn this […]

As a small business owner, you may not have thought of online video marketing being for you. The initial investment might seem too high, the equipment too expensive, but the reality is that you don’t need expensive equipment to create a compelling video that will drive traffic to you and engage potential customers. Engage the […]

We are excited to be part of another PodCamp event and are sponsoring this year. This will be second time Media Components is sponsoring a Podcamp Event. We believe engaging with the digital community enthusiasts and local businesses is important for building long lasting relationships outside the virtual world of Social Media. Aside from offering creative web design […]

Everyone knows that a website is the most important thing for a small business these days, but the concrete reasons why might not be so obvious. Let’s look at just a few: 24/7 Availability As a consumer as well as a business owner, you know it can be frustrating to need a piece of information […]

If you’re reading this, chances are you have a Facebook account. If so, you’re familiar with how personal an experience it is. You’ve selected the people you want to know about, the interests you want to display, and the photos you want to share. Probably, you’ve also “liked” certain businesses you frequent. Think about how […]

It’s easier than ever to find a good place to eat, a reliable mechanic, or a good barber, all in a place you’ve never been before thanks to local marketing services like Facebook Local, Google Places, and Foursquare. Given what a great service these sites provide, you want to make sure that your business is […]

These days, virtually every type of small business can benefit in some way from establishing a social media presence. However, maintaining that social media presence requires a significant time investment, so it’s important to make sure your business is using social media effectively. Social media is not a one-size-fits-all prescription for small businesses, and can be […]

Web design is not as easy as picking some things that look nice together and calling it a website. Special attention has to be paid not just to the look and feel of the website, but to how the visitor interacts with the site as well. In this article, we outline 7 important points of […]